Food Sufficiency, Tariffication Policy, and Business Strategy: A New Business Model for the Rice Milling Industry in the Philippines

Rice is a primary commodity in the Philippines and staple food for Filipino families. Climate change, low yield, decreasing number of Filipinos engaged agriculture lead to instability supply rice fluctuation market price affecting local farmers, millers, consumers. In an attempt address shortage lower retail prices, Republic Act No. 11203 or Tariffication Law was promulgated. Given contribution Nueva Ecija province economy country, it vital analyze impact policy province, specifically, on operations 82 registered millers using descriptive method research. Results indicate that observe traditional practices trading milled rice. Most them are not importation facing challenges related sudden reform. From findings study, new business model recommended help increase scope their acquire necessary funding from banking institutions. The seen gain income different ventures, allowing expand, grow long run. Thus, raising sustainable investments industry Philippines.